News

From Factory Floor to Film Frame

Discover Our Craft in Motion

Can’t make it to our atelier in NYC? Let our videos take you there. Watch how raw fabric becomes couture-level floral art using century-old tools and techniques. Every frame celebrates our heritage, our process, and our passion for hand-made excellence.

Trusted by the Best

M&S Schmalberg in the Spotlight

We’re honored to be featured by some of the world’s most respected publications, artists, and productions. From royal weddings to the Broadway stage, from Hollywood red carpets to museum exhibits, our flowers have become part of culture, couture, and history. 

Each press mention and collaboration reflects not just our craftsmanship, but a century-long commitment to artistry, detail, and the beauty of hand-made tradition.

Emilia Clarke in Dolce & Gabbana on the cover of Harper's Bazaar

Emilia Clarke aka Daenerys of the House Targaryen, the First of Her Name, The Unburnt, Queen of the Andals, the Rhoynar and the First Men, Queen of Meereen, Khaleesi of the Great Grass Sea, Protector of the Realm, Lady Regent of the Seven Kingdoms, Breaker of Chains and Mother of Dragons

Scarlett Johansson and Colin Jost at the Met Gala

Scarlett Johansson wearing M&S Schmalberg Flowers to the 2018 Met Gala. Dress by Marchesa

Reese Witherspoon wearing a fabric flower accessory

“Reese Witherspoon in Wild” W. Magazine, Feb 2018

W Magazine cover featuring a red dress with a fabric flower detail

Winona Ryder wearing M&S Schmalberg Flowers on the cover of W. Magazine

Jared Leto on the cover of W Magazine wearing a fabric flower

Jared Leto Rocks an M&S Schmalberg Silk Satin Flower on the cover of W Magazine

Covergirl advertisement with a fabric flower shoulder detail

Marie Claire Magazine – February 2012 – Page. 45 Covergirl

Vogue Korea feature with millinery by Ellen Christine

M&S Schmalberg Flowers on the cover of Vogue Korea. Hat by Ellen Christine

Vintage Vogue sewing pattern

Check out the cover of Vogue Patterns Magazine June/July 2013. Our Flowers, Our Factory!

M&S Schmalberg magazine feature on bridal fabric flowers

M&S Schmalberg. Where there’s love in every petal

Magazine spread about M&S Schmalberg fabric flowers

M&S Schmalberg is proud to be a 2016 Martha Stewart American Made honoree

Marchesa dress featured in Vogue

Vogue 2008 – Sarah Jessica Parker in a Marchesa Dress. Deleted scene from the movie.

Anne Hathaway at the 2008 Academy Awards

Anne Hathaway – 2008 Oscars

Victoria's Secret runway look with fabric flower wings

Hundreds of OUR Lavender Petals @ The 2012 Victoria’s Secret Fashion Show

V Magazine cover featuring a fabric flower design

Spring 2013 issue of V. Magazine!

Vogue magazine cover featuring a fabric flower design

Vogue Japan – November 2012 Page 262

From the Workshop to Your Screen

Stories, Tips & Behind-the-Scenes

flower wall images
June 26, 2026
Ready to Ship!
Browse our latest selection of handmade, ready-to-ship fabric flowers—available...[...]
M&S Schmalberg NY Post
March 12, 2025
NY Post + More
We’re excited to share that M&S Schmalberg was recently featured in the New York Post![...]
NY Jewish Week feature on M&S Schmalberg: the Brand family with archive photos of the Garment District
March 11, 2024
Recent Media
Today, I'm thrilled to share with you several recent videos highlighting our craft...[...]
And Just Like That poster with an oversized pink fabric flower dress
May 18, 2023
And Just Like That
Fashion icon Sarah Jessica Parker adorns an oversized statement piece by M&S[...]
Insider Business Schmalberg
January 16, 2023
Insider Business
How The Last Artificial Flower Factory In NYC Handcrafts Designs For Celebrities[...]
The Hat Magazine
August 23, 2022
The Hat Magazine
Family-owned business M&S Schmalberg has remained true to its roots manufacturing[...]
made in nyc video
July 20, 2022
Made in NYC
Recently we partnered with Made in NYC to create a new promotional[...]
M&S Schmalberg American Essence
December 7, 2021
American Essence
Shaping Flower by Hand - M&S Schmalberg preserves the craft of making fabric[...]
Schmalberg Video
July 8, 2021
New Factory Video
Recently we partnered with The Garment District Alliance and Nest[...]
The Victorian Art of Flower Making — video thumbnail showing orange and ivory fabric flowers
January 23, 2021
History of Flowers
Bernadette Banner is a dress historian specializing in reconstruction of[...]
The M&S Schmalberg artificial flower factory in Manhattan
October 31, 2020
The Faces
There are not many places like M&S Schmalberg, a fourth generation, family-owned[...]
diy wedding
September 30, 2020
Over The Moon
Her veil was adorned with over 150 silk flowers, custom-made by M & S Schmalberg[...]
Factory Friday
September 16, 2020
Factory Friday 2020
Factory Friday September 2020 in conjunction with Made in NYC and OHNY[...]
Made in New York
July 24, 2020
Made in New York
M&S Schmalberg flowers are hand made in our New York City studio...[...]
Schmalberg flowers
June 12, 2020
We are OPEN
After a long "Pause" we are eager to announce that M&S Schmalberg has reopened this[...]
flower tools
April 29, 2020
Hat Academy Interview
I was so grateful when Elaine Mergard of The Hat Academy requested to interview me[...]
New York Times photograph of the M&S Schmalberg flower factory
April 3, 2020
Covid19 Updates
M&S Schmalberg has been closed since March 12th due to the coronavirus pandemic.[...]
messy nessy chic
December 18, 2019
Messy Nessy Chic
It’s hard to believe that here, amongst the grind of Midtown, such delicate and old-world[...]
remembrance poppies
November 11, 2019
Remembrance Poppies
The Red Silk Poppy is a quintessential symbol of remembrance and welfare[...]
custom bridal bouquet
August 16, 2019
Custom Bouquet
We can create a one-of-a-kind flower bouquet using your fabrics.[...]
mens lapel flowers
August 7, 2019
Men’s Lapel Pins
Our men's flower lapel pins are the perfect way to finish your outfit[...]
Premiere Vision New York
July 14, 2019
Trade Shows
We are thrilled to be exhibiting at Premiere Vision in New York City next week, Tuesday[...]
M&S Schmalberg - New York TImes
May 11, 2019
The New York Times
This week M&S Schmalberg was featured in the Style section of The New York Times[...]
Leather Flowers
May 3, 2019
Leather Flowers
At M&S Schmalberg we work with the most beautiful and unique skins to[...]
Happy Mother's Day card decorated with pink and mint paper flowers
April 17, 2019
Mother’s Day Flowers
This Mother’s Day, let’s show our love and appreciation for the women in our lives[...]
Silk Flower Crowns
March 8, 2019
Flower Crowns in Style
Flower Crowns have become one of the most popular bridal and fashion accessories[...]
St. Patricks Day
February 24, 2019
St. Patrick’s Day Fleur
Whether it's a Four Leaf Clover or a Lucky Emerald Green Rose, we've got[...]
custom bouquet
February 18, 2019
Custom Bridal Bouquet
Did you know that we make custom silk wedding bouquets for brides and bridesmaids?[...]
Media
January 30, 2019
New Factory Videos
Our thanks to Vibeat360 and NY2C for their recent collaborations. Please enjoy[...]
Flower Walls
January 19, 2019
Sample Sale
Our Fabric Flowers Sample Sale starts on Tuesday! Stop by our New York City showroom for[...]
Valentine's Day Roses
January 14, 2019
Valentine’s Day 2019
Love is in the air at M&S Schmalberg! This Valentine's Day show your love for that[...]
December 28, 2018
Millinery Podcast
I would like to thank Lauren from Millinery.info for stopping by to talk hats and[...]
December 20, 2018
Carlye’s Wedding
On October 27th my sister Carlye married her fiancé Erik and as you would expect[...]
December 17, 2018
It’s Camellia Season!
The Camellia Brooch pin has become synonymous with elegance and refinement.[...]
August 16, 2018
My Wedding!
I was married in May to my wife, Bari. Here are some of our wedding photos.[...]
August 13, 2018
#FlowerPower
@purelypatricia and @polle_vie visit M&S Schmalberg[...]
July 3, 2018
Natalie and Alanna
Silk flower embellishments for Natalie & Alanna's Collection IV.[...]
June 27, 2018
Bridal Accessories
Custom bridal hair pin, boutonniere, and petals for the flower girl.[...]
June 26, 2018
LED Event Flowers
St. Germain liqueur's "The Jardin" consisted of 1,000 illuminated flowers.[...]
May 17, 2018
Allure Magazine
Custom Fabric Flowers Featured in 2018 June Allure "The Hair Issue"[...]

Be Part of the Story

From red carpets to couture catwalks, our flowers have bloomed in unforgettable moments. Whether you’re planning your own spotlight or looking to add a touch of timeless elegance—let’s create something worthy of the headlines.